Blue Bag Essay Sample free essay sample

I. Introduction A. ) Name and reference of the Business The Group decides that this Business will name its venture as â€Å"Blue bag† . It catches the attending of the Consumer and it will easy to retrieve and remember the trade name and the merchandise itself. It is a Bag that is created and made for the consumers’ desires and wants. So in short it is more on customized bag ; nevertheless it is different from other customized bag because Blue Bag will depend on the stuffs that are to be used. It will be located at a commercial infinite or edifice located in close Robinsons Cybergate J. P laurel Bajada Davao City. Most enterprisers put up their Business in this country because it is near to school. Malls and Subdivision where most of people are pupils. adolescents and immature at bosom normally live or do some shopping. Another ground for the topographic point is that. We will write a custom essay sample on Blue Bag Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page since it is close concern constitutions there is a great opportunity that passerby will see the visibleness of the dress shop with its merchandise interior and acquire funny what is the merchandise is all about. B. ) Name and Address The Entrepreneur of this Venture and Their Addresss are the following Andrade. Richard B. # 127 Narra st. Phase 5 Hillside Subd Davao City Plasabas. Emanuelle Purok 2 Brgy. San Vicente. Panabo City Davao del Norte Earl Nicolle SidenoB. O. Obrero. Lacson St. Davao City Jan Harvy Jugar # 46-B Belen Rd. Brgy. Vicente Hizon Davao City Charles Eduard Xu # 1708 Tawi tawi St. West Insular Village. Lanang. Davao City C. ) Nature of the Business Blue Bag is a partnership type of Business venture it is compose of five proprietors. . The concern operates by bring forthing its ain merchandise which consists of stuffs like fabric. run uping equipments and supplies. and design stuffs for customization. The operation includes administering its good to its consumer door-to-door footing and besides direct merchandising from the shop having orders though individual assignment or electronic mail D. ) Statement of Financing demands To get down with the concern the spouses will necessitate P260. 000 worth of capital to cover up all disbursals. which means each of us will lend P52. 000 so that we can come up a sum of P260. 000 for the capital of the Business. The disbursals include the least of the infinite with 2 months sedimentation and 1 month progress. Other disbursals including the electricity. H2O. telephone and cyberspace measures. office furniture like tabular arraies. chairs and air conditioner and equipment like run uping machine and other run uping stuffs. E. ) Statement of confidentiality study To maintain the confidentiality of the concern. the confidential study or the secrets that are merely within the proprietors should be kept merely by the five proprietors and to state to others merely should be kept besides in the four corners of the concern office. Example of these are the name of the providers. the fabric that the concern used. the sum of the capital. the income of the concern and other of import affairs that are confidential are should be kept in private topographic point. Each spouse is required to subscribe a contract of confidentiality. to forestall them from oinking any secrets of the concern. The contract will besides province the effects that a spouse will confront if and when he violates this understanding. The in agreement spouse shall clearly understand all the statements in the contract. II. Executive Summary This concern venture of bring forthing and selling bag â€Å"Blue bag† non merely the name that catches the attending of the consumer but it focuses more on the characteristic of the bag and its existent intent which is with in the wants and the desire of the consumers. And besides the bag has its intent because it describes the consumer. The thought of the group is to bring forth a merchandise that is alone to the other bag that is now on the shops and we make that bag new to the local market and even in the countrywide market. This bag is non similar to other bag that most of the people uses. Even if the bag has its similar type of bag nevertheless it is different when it comes to plan because we are concentrating in the customized bag so that each client that will purchase has a alone design. Example of this is when the client decides that the design of the image of the bag is female knight he/she will bespeak to the individual who’s in charge or the staff for the design that he/she wants. The bag gives different characteristics because of its expedience and care-free feeling. Another large advantage of our merchandise is the usage flexibleness. This refers to the sorts of intents the bag can be used for. Peoples of today are really practical but are willing to pay the right monetary value for good quality bag. There are a batch of factors in which the bag can be rated at. the quality can be measured through lastingness. the animalism or design. the colour. map flexibleness. capacity for baggage. cost or monetary value. and popularity/reputation of the bag. As of now we are unable to pull strings the popularity and repute of the bag since we merely introduced this late to the populace. The cloth we used for the bag is satisfactorily lasting. the design is apparent and simple but allows the bag for multiple sorts of use other than school intents. this bag can besides house laptops and heavy books. it can besides be used for gym intents. people presents besides buy gym bags since the capacity besides allots the bag to house multiple baggage at the same clip is lasting plenty to transport the heavy baggage. III. INDUSTRY ANALYSIS As â€Å"Blue bag† will be made. it will perforate the bag industry. It will be a new and a bracing expression of merchandise in Davao because the merchandise it is non common for this type of merchandise to be sold in the emerging market in Davao. Each client will see different feel for every merchandise. Producing bags has been in the Filipino industry since the Pre-Spanish period. The bags so in the Philippines were woven made from abaca fibres and other wooden stuffs. During the Spanish epoch. fabric has been introduced in the industry. It is non until the American settlement that leather has been commenced as good. Since so. the bag industry in the Philippines has been affecting from the low quality to the high terminal stuffs. Blue bag is a fashionable. trendy and alone because of being an eco-friendly characteristic. It is something new that we can offer for our Davao market. This catapulting bag is different from other bags in which we can supply with affordability. We provide a remarkable design to each client to visually distinguish from other consumers with the same lasting and dependable stuffs. A. ) Future Outlook and Trends as the universe today is progressively given consciousness of the developing dangers of the planetary heating. The consequence would be that the universe economic system is easy seting action through undertakings. runs and use of eco-friendly stuffs. We see that eco-friendly merchandises will lift and germinate. Partnered with our development of our alone designs we foresee we could go on in the viing bag market. We could besides spread out. as the first manufacturers of eco-friendly catapulting bag. in the Davao market and making more types of bag that will besides be in line of bring forthing sling bags. B. ) Analysis of Rivals The competition together with the rivals plays a immense portion in impacting the external concern environment since enterprisers see them as a menace to their concern. Entrepreneurs should be cognizant of the competitor’s strengths and failings. With this. the enterpriser will be able to analyse and be prepared for the possible menaces the company will confront. Furthermore. in cognizing the competitors’ strengths and failings. the enterpriser will be able to explicate a good chance analysis. Bags are considered indispensable up to now for its functional capableness in which the industry continues to come on with different inventions. In a day-to-day usage. consumers now tend to seek merchandises that meet their demands both on its utility. lastingness to prolong in transporting multiple points and the design that can foreground the singularity of the bag. Blue bag venture is a individualized bag made of non-woven stuffs with an Ateneo de Davao inspired design that is low-cost in Davao. That is the ground why the enterprisers do non see a major rival in the industry except for the usual bags that has been already sold. The Blue bag endeavor will confront competition from other popular cheap bag trade names like Heart Strings. Cose and besides bags from section shops. bazars and Chinese deal shops. Since the venture has non yet opened mercantile establishments in the promenades. the endeavor will certainly be confronting a tough competition. in the distribution procedure since more people go to commercialized shops. However. the consumers will recognize that the Blue bag merchandises are of sensible monetary value and offer a really alone service and comfort. It is environment friendly. ready to hand and hassle-free but it has rare Blue Knight designs and will accommodate the consumers’ sorts of manners since the venture is about custom-making and personalising. particularly alumni from Ateneo de Davao and pupils and employees from the establishment. C. Market SegmentationThe venture will sort the concern into smaller groups based on features of the clients and purchasing state of affairs. Since the enterprisers are based and shacking in Davao City. the market will sell in the said tube. By the clip that the concern will successfully turn. the enterprisers may believe of ways to spread out the venture. The primary mark market of the venture is female pupils enrolled in private schools of Davao City. These ages range from 13-20 old ages old. Other types of bag bearers such as immature professionals both male and female are besides welcome to utilize the merchandise. The mark market of this venture would sooner be pupils of the Secondary Education and College who have involvements on tendencies and who bring or use bags on a day-to-day footing. Base from the study that the enterprisers conducted. most of the consumers like the thought of customized bags and the most sought-after from a bag are its lastingness. affordability. design and utility which Blue Bag possesses. ( See Apendix for study questionnaire ) In cardinal Davao City. there are 66 private schools and educational establishments who are offering Secondary instruction ( High school and college ) .